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Proven Secrets Concerning Marketing Your Product or Service on a Budget

By: Maria Johnsen



When most people are looking for ways to market their product or service on the internet, PPC is one of the first avenues that come to mind. This at times is not for those needing a budget marketing strategy. If your budget is tight, look for the free marketing ways to get your message out. There are many of them on the internet.

One of the best marketing tips is with the use of the squidoo website. This is a place you can create a webpage or squidoo lens on your topic of interest. This website was created back in 2005 and has developed into an advertising mecca. This site is in the top 500 list of sites in the world and in the top 300 for the United States. There are 22 different categories on this site that your product or services could fit into.

You yourself can do an advertising campaign that involves social posting, or you can hire a foreign VA for a very low cost if doing it yourself is not possible. This process involves the posting of articles and links on as many as 78 different social posting sites like Squidoo, Google, Stumbleupon, Reddit, Indianpad, Folkd, and Linkagogo just to name a few. There are even sites like Corank that encourages users to set up a blogger page on their site. This way, all of the information you post on your product is in one place and visitors would be well informed without having to do more searches. This is free marketing when you do the postings yourself. 20 different sites can be posted with links and articles in about an hour. The links left on these sites should lead back to your landing page where visitors can view in full what you have to offer. This is a tactic used by many affiliate marketers as part of their advertising campaigns.

The hiring of a foreign VA is cost effective. There are many in countries like India and the Philippines that do a large amount of work for webmasters from America and Europe. This budget marketing strategy involves paying between $0.10 and $0.30 a posting. The VA job payment for the work is per project lot so there are no post project compensations necessary. But the link stays active as long as the site is operating.

Considered old fashioned but still one of the best marketing tips, is to include a telephone number on your site. There are many consumers that still desire to have personal contact with a company before they make a purchase of their product or service. By also including a real address, the consumer will know what part of the world you are in and the time zone. But there will still be calls in the middle of the night so always answer the phone politely.

Many post project results are determined by one factor, how easy is it for the consumer to make a purchase. If your site has a complicated process or there is only one way to pay, many will not use it. The easier it is to pay, the more likely it will be used. Offer as many as your budget marketing allowance can handle. This could include credit cards, debit cards, Google, Paypal, Xoom, and Western Union. The easier this is made for the consumer, the better chances they will not be discouraged during the checkout process.

These are just a few of the best marketing tips if on a budget. Marketing does not always have to cost a fortune if you look at the free marketing avenues that are available to you.

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